I once attended a speaker conference where an American speaker said: “If you speak for an American audience you need to have 80% inspiration and 20% content.
Right after that a German speaker went up and said: “Well, if you speak in Germany you need to have 80% content and 20% inspiration.”
In the speaker industry there seems to always be a big focus on making it BIG by going to the USA.
That is were the BIG conferences are, where the BIG audiences are, where the big money in speaking is.
And yes, that is true.