Winning with Sales, Negotiations and Training Visuals

7.30 pm MAIN MEETING
Tom Abbott: The SOHO Solution: 3 Selling Strategies For Growing Your Speaking Business
David Lim: Negotiating to Win for Speakers and Trainers

6.00 pm Added-value Session

Tips for speakers and trainers to increase their impact using visuals
with Tim Hamons

As speakers, our greatest impact is in our words and how we deliver them. Bear this in mind, up to 75% of your audience are processing your message either primarily through visual mode, or in a combination of visuals and listening. What this means is, they are making up a picture in their head as you speak. Wouldn’t it be great if you could assist them with this?

Now, I know many of you will say “I can’t draw”. It doesn't matter. You can “visualise” and so can your audience. You are simply assisting them toward the impact that you desire with your message.

Join us in this interactive and creative evening to discover ways that you can make a greater impact and connect directly with your audience by using visuals.

Here's what you will learn:

• How you can create simple hand drawn visuals live during your presentation to support your message
• How hand drawn visuals create 80% more impact than PowerPoint
• When to use PowerPoint and when a hand drawn visual can create more meaning
• How to get the audience to express their ideas with their own visuals to create more impact
• How to create more “aha!” moments in your presentation

Presentation #1

The SOHO Solution: 3 Selling Strategies For Growing Your Speaking Business
with Tom Abbott

These days in business, it's not just about being a better speaker. It's about being better at selling. As a professional speaker, you need to stand out from other speakers, in a world where event planners and HR professionals are inundated with choices. What are the top 3 reasons your ideal target customer should choose YOU? In this refreshingly streetwise session, you'll learn proven strategies to help you stop struggling and start selling (even if you hate 'selling') using the SOHO Solution! 

• Consistently reach a large number of your ideal target customers
• Differentiate yourself from other speakers on similar topics 
• Get booked when several speakers are competing for the same engagement

Tom Abbott is an expert and specialist in selling strategies. For more than ten years, he has been working with companies including Marie France Bodyline, National Geographic Explorer and SingTel to help them increase sales. He has appeared as a guest on radio 938LIVE and is a regular contributor of sales articles published in The Business Times newspaper, The Straits Times newspaper and The Singapore Marketer magazine. Tom is also the author of the newly-released book 'The SOHO Solution: 21 Selling Strategies For Growing Your Small Business'.

Presentation #2

Negotiating to Win for Speakers and Trainers
How to Massively Increase Your Income Through Negotiating Techniques
with David Lim

Many speakers and trainers are simply not getting what they deserve. And it's not because of a lack of topic expertise, marketing, or even sales. It's when they get to the stage of having to negotiate their fees, they cave in, again and again. Many simply don't know there's a process involved so that it can be Negotiating to Win! Learn time-tested negotiating mindsets and techniques so that you can negotiate like a pro - even if you hate negotiating. David has upped his revenues by more than $50,000 per annum simply be applying some of the techniques and skills that you can learn and apply easily.

Here’s what you’ll learn:

• Improve how you approach the entire negotiating process
• 3 ways to set up a negotiation so that you win
• 4 key negotiation techniques that work for speakers and trainers
• Use the one question that has made David thousands of dollars
• How some women (and some men) get it wrong in negotiating, and common mistakes
• Asking for, and giving, concessions so that you win

David Lim is best known for leading the 1st Singapore Everest Expedition in 1998. He delivers unforgettable presentations on leadership and bouncing back from setbacks. As a leadership coach, David and his team have also been delivering solutions in negotiation and leadership for groups of up to 12,000 at a time, and in 25 countries for the past decade. Clients include Citibank, AIA, Novartis. Pfizer, Nomura, and SingTel. For nearly a decade, David was on the adjunct faculty for INSEAD business school's programmes, engaging leaders on self and team leadership. Clients have made/saved millions using some of the negotiation techniques they learn at his programmes. David excels in helping people believe they can be more than just ordinary.